Fun conversation with Brooke Yoakam
I met with Brooke Yoakam. She is 21 years old from Columbus, Ohio and is the founder of AvidAI. She is currently studying at Boston College. I had a lot of fun chatting with her and it was very inspiring to hear her story. I asked her some questions during our insightful conversation and summarized the discussion. 1. What is the name of your startup? Her startup is called AvidAI. It was called GiftPocket which is an app to exchange, buy and donate gift cards. Now it has evolved into a Shopify app which is used to acquire customers using artificial intelligence tools with promotional gift cards. 2. Why the name AvidAI? It was originally going to be called GiftPocketAI. But she decided to change the name and wanted it to start with the letter “A”. I asked her why. She said she is inspired by companies that started with the letter “A” such as Amazon, Apple and Alphabet. She chose AvidAI because she wants to build avid customers for brands. Avid customers are loyal and repeat cu...